2021/2022 Edition


Be a Bumblebee. Communicating architecture today

  • WHERE:Viscom 2021 - Fiera Milano Rho
  • WHEN:September 30th, 2021 at 2.15 pm

Dedalo Minosse Talks are back!

Marcella Gabbiani, director of the Dedalo Minosse Prize, will talk with the LDA.iMdA associated architects studio on how to tell about architecture in 2021.

The architects Paolo Posarelli and Cristina Toni will accompany us in this consideration convinced that like a "bumblebee" who does not know he can fly but flies, so architecture from a communication tool becomes today more and more an "object" to communicate.

We will therefore address the communication of Architecture passing from digital mass communication channels such as social networks, to the growing importance of videos.

A dialogue between different positions and hypotheses, in a necessary context of sustainability.

The talk will take place in person and will be streamed on the digital platform of the Viscom Italia Live + Digital 2021 event on www.viscomitalia.it

DM Talk's video